[ process / how we work ]

how we run.week by week.

every account runs the same way. the first two weeks are setup, and from week three you get changes shipped every week and a report every friday. none of it is complicated. the point is that it actually happens, every single week.

02weeks to launch
07day report cycle
90day minimum

the cadence

audit

we start by reading everything. your account history, what you spent, what came back, what's already been tried. most brands have never had anyone sit down and actually do this. you get our notes either way, even if we never work together.

build

weeks one and two. campaign structure, tracking, creator outreach, content calendar, whatever your service needs before it can run properly. this is the slow part and it only happens once.

run

from week three, new tests go live every monday. we watch the numbers through the week, cut what's losing money, and put more budget behind what's making it. every change goes in a log you can read any time.

optimize

at the end of every month we go through the data and write the plan for the next one. you get it before the month starts, so you always know what we're doing and why we're doing it.

it works the same whether you hire us for one service or all five.

what lands in your inbox

when a week is bad, the report says so. we don't dress numbers up, and you'll never find out something about your own account after we did.

see it run on your brand.